Tuesday, July 31, 2018

BUSINESSES COME & BUSINESSES GO (SOMETIMES TOO SOON)

*  I'VE SEEN A LOT OF BUSINESS CLOSE AROUND ME LATELY HERE ARE A FEW TIPS
* YOU DON'T NECESSARILY NEED A 5 YEAR PLAN, BUT AT LEAST HAVE MORE THAN A 5 MINUTE PLAN



 


* IF YOU HIRE SOMEONE TO WORK FOR YOU MAKE SURE THEY'RE AS PASSIONATE AS YOU ARE ABOUT REPRESENTING YOUR SHOP

*GREET CUSTOMERS WHEN THEY WALK IN. ONE THING I DISLIKE WHEN I WALK IN IS SILENCE. SAY HI & DON'T PLAY YOUR MUSIC TOO LOUD




* NO ONE SELLS YOUR STUFF BETTER THAN YOU.HELP CUSTOMERS BY TELLING THEM HOW THEY CAN USE/ DISPLAY AN OBJECT, BUT DON'T HOVER

*TRY NOT TO HAVE TOO MUCH GIFT MART STUFF,MAKE IT A UNIQUE SHOPPING EXPERIENCE BY HAVING ONE OF A KIND ITEMS. IF YOU HAVE ITEMS THAT EVERY OTHER SHOP HAS, THEN IT WILL BE A MATTER OF WHOSE SHOP IS  CHEAPER TO BUY FROM.



*IF SOMEONE IS LINGERING OVER AN ITEM, SEAL THE DEAL WITH A PRICE CUT.

*  HAVE A CONTEST OR DRAWINGS

*  IF YOU CONSIDER OPENING 6 DAYS A WEEK, MAKE SURE YOU HAVE ENOUGH "STOCK" IT'S HARD TO REPLENISH WHEN IT'S ONLY YOU DOING THE WORK




*  "OCCASIONAL" OR "POP UP" SALES ARE THE WAY TO GO IF YOU DON'T HAVE MUCH PRODUCT OR CAN'T RE PURPOSE FAST ENOUGH, ALTHOUGH "POP UP" SALES MEAN YOU POP UP IN ANOTHER LOCATION, IT'S BEST TO BE ESTABLISHED IN ONE LOCATION SO YOUR CUSTOMERS CAN FIND YOU & NOT HAVE TO TRAVEL TOO FAR OR OUT OF WHERE THEY'RE UNFAMILIAR

*  OF COURSE PEOPLE WILL COPY OR TRY TO COPY. MY MOTTO: "IMITATION IS THE SINCEREST FORM OF FLATTERY....BUT THERE'S NOTHING LIKE THE REAL THING......THAT "REAL THING" BEING ME LOL

*  MAKE SURE YOUR BUSINESS NAME IS CATCHY & SELF EXPLANATORY, NOT VAGUE LIKE "HOME AGAIN" & YOU WALK IN & IT'S A FUNERAL PARLOR.

*  GIVE YOURSELF TIME TO ESTABLISH YOUR BUSINESS, (ROME WASN'T BUILT IN A DAY AFTER ALL). GET ON SITES &PROMOTE YOUR BUSINESS, POST SALES ON FREE SITES &  MAKE POSTINGS OFTEN TO KEEP YOUR "PEEPS" INTERESTED.

*    TRY TO UNDERSTAND WHEN A PERSON HAS A HOME SALE THAT IT HAS TO BE A NICE DAY & THEY DON'T WANT THEIR STUFF TO GET WET, THEY ARE PROTECTING THEIR INVENTORY & WANT TO GIVE CUSTOMERS THE BEST QUALITY PIECES THEY CAN THEY WORK HARD FOR WHAT THEY MAKE & ARE ALSO BUMMED WHEN THEY HAVE TO POSTPONE.
*  BE KIND & NOT SNARKY WHEN SOMEONE INVITES YOU TO SHOP PRIVATELY EVEN IF YOU'RE NOT A RETAILER.